Monthly Archives: April 2013

What can we learn from Nike?

Nike entranceEmployees cycle past Nike Lake and Ronaldo Field on cruiser bikes.  Executives emerge in jeans and trainers from buildings named after sports stars.  In many ways, Nike’s picturesque campus on the outskirts of Portland seems about as far from the European Commission’s headquarters in Brussels as you can imagine.  And yet, when it comes to digital media, companies like Nike face similar challenges to many other big organizations.

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Filed under Digital media, Fellowship Programme

Is email dead?

In a context of declining resources and increasing demands, what digital tools can help people to work most productively in an organization like the European Commission?  How can we convince colleagues (and external partners) to change their habits and to engage with new solutions for online collaboration?  These were some of the questions that emerged during a recent “Digital Competence Day” for Commission staff organized by our human resources department.  I was pleased to be able to participate in some of the discussions from my current base in Seattle via video link, Twitter and Yammer.

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Filed under Digital media, EU, USA

Cyprus and the European public sphere

The Spring Quarter started this week at the University of Washington.  I will be teaching a class on the European Union where we will be looking, in particular, at how digital media are changing the EU.  One of the issues we will be grappling with is something that often comes up at conferences and discussions in Brussels – the elusive “European public sphere”.

1 million tweets mention Cyprus

As I have been finalizing the preparations for my class over the last couple of weeks, it has been fascinating to observe the online interactions around the economic adjustment programmes for Cyprus that were discussed by Eurozone Finance Ministers on 15 and 25 March.  According to (see graphic) there have been over 1 million tweets mentioning Cyprus during the last month.  The peaks in traffic on Twitter clearly correspond to the two meetings of Eurozone Finance Ministers.

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Filed under Digital media, EU, Fellowship Programme